Sunday 16 January 2011

Emporio Armani caters to an urban crowd for next winter's menswear - Winnipeg Free Press


Emporio Armani caters to an urban crowd for next winter's menswear - Winnipeg Free Press

MILAN - Giorgio Armani goes urban for next winter.

According to the designer's fashion notes, there is "not a trace of an imaginary life among trees and meadows" in the new second line Emporio menswear collection presented at the Armani headquarters Sunday.

Unlike his colleagues, who promise a colourful winter 2011-2012, Armani sticks to city greys and blacks lightened up by camel in his latest collection, the most minimalist in many a season.

Extra-long coats, as soft and smooth as a robe, were the leitmotif of the show. The accent next season is on the collar, which is asymmetric and standup, with an extra flap to protect against the cold.

The Armani jacket this time has an understated shoulder and is cut close to the body. It comes in leather or boiled wool, the most popular fabric...

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